APEDA to showcase top Indian Spirits from South Seas Distilleries, USL, and other companies at ProWein Düsseldorf 2026
India | March 14, 2026: India’s premium spirits industry will take centre stage at
ProWein Düsseldorf, the world’s leading trade fair for wines and spirits, is the
Agricultural and Processed Food Products Export Development Authority (APEDA)
showcases a curated selection of Indian spirits and wines at the India Pavilion from
March 15 to 17, 2026.
The India Pavilion, organised by APEDA under the Ministry of Commerce and Industry, The
Government of India will feature a range of premium Indian single malt whiskies and
spirits from leading exporters. The showcase will include portfolios from South Seas
Distilleries, USL, and other Indian companies are reflecting the growing international
recognition of Indian single malt whisky and premium spirits.
Among the spirits on display will be expressions from South Seas Distilleries, one of
India’s oldest distilling houses and the makers of India’s oldest single malts.
The company will present key brands, including Crazy Cock Indian Single Malt Whisky and Six
Brothers Mahura, which represent both contemporary innovation and legacy
craftsmanship within India’s spirits landscape.
Visitors to the APEDA India Pavilion will have the opportunity to explore a diverse range
of Indian single malt whiskies and premium spirits, engage with brand representatives,
and learn about the unique factors shaping Indian single malt whisky production, from
climate-driven maturation to modern distillation techniques.
India has rapidly emerged as one of the most dynamic regions in the global single malt
whisky landscape. The country’s tropical climate creates a unique maturation
environment, where casks breathe far more frequently than they do in colder whisky-
producing regions. This intensified interaction between spirit and wood allows whiskies
in India to evolve in ways that are markedly different from their counterparts matured
in cooler climates; what takes decades elsewhere can unfold within just a few years in
India. As the category gains global recognition, producers are increasingly focusing on
premiumization while expanding their presence in international export markets.
Held annually in Düsseldorf, ProWein attracts thousands of industry professionals,
including importers, distributors, retailers, sommeliers, and media from across the
world. Participation at the event provides Indian exporters with a strategic platform to
strengthen international partnerships and expand export opportunities.
For Immediate Release
As global consumers increasingly seek diverse and distinctive single malt whisky origins,
India’s producers are well-positioned to play a growing role in shaping the future of the
global spirits category.
Visitors to ProWein can explore India’s premium spirits portfolio and meet participating
Companies at the India Pavilion during the three-day trade fair.
